What should we call this new subject?
What are the goals of this subject?"Business communication" is the study of the sharing of information between people or companies which is is performed for the benefit of a commercial organisation. Professionals of "Business communication" include Erving Goffman, Everret Rogers and Nick Morgan. Business to business communication, marketing, interpersonal communication skills, employee engagement and feedback mechanisms are a few categories of "Business communication". Why study "Business communication"? improve their management skills, increase the success of their companies and pursue careers in coaching, mentoring, managing and transformation in business.
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